The exit conversation has always existed. Women just haven't had a seat in it.
Women have built extraordinary businesses, yet their experiences remain underrepresented in conversations about what it means to exit.
The decisions extend beyond valuation and timing. They're also about identity, ownership, legacy, and what comes next.
In Capstone Partners' 2025 Women Entrepreneurs Report, 68% of women CEOs surveyed expressed concern about their emotional ties to their companies when considering an exit—the leading concern measured in the study.
OUR offerings
COMMUNITY
INTELLIGENCE
FRAMEWORK
CONVERSATION
Exette operates across four interconnected layers. Each one built for a different moment in the exit journey, and a different audience who needs to be in the conversation.
ways to work
TOGETHER
For Women Founders:
Join the Community
For Advisors & Firms:
Start the Convo
You don't have to be ready to sell to start thinking about an exit. Explore the conversations, questions, and possibilities that can shape your relationship with the business you've built.
Understanding a founder's business is only part of understanding her exit. Exette is working to bring women's experiences, priorities, and perspectives more fully into the industries that advise and support them.
Alisha M. Pennington knows what it means to build a business—and what it means to leave one.
After 12 years building ATvantage, a three-time Inc. 5000 company, she experienced firsthand the decisions and identity questions that can accompany a business exit.
She founded Exette to bring those conversations into the open, expand what's possible for women founders, and help change how the business exit industry serves them.
our approach
Changing the exit conversation from both sides of the table.
Meaningful change requires women founders to see exits as possibilities worth exploring AND the industries that serve them to better understand their experiences.
Exette works to bring both sides into the conversation, connecting personal perspectives with practical knowledge and challenging assumptions about what a successful exit should look like.
